Experience Matters Blog
Customer and Employee Trust Indices, 2025
Organizations, and especially businesses, that design experiences with trust in mind can differentiate themselves in a broader environment in which trust appears to be lacking. Build trust with customers and employees while the opportunity is available.
Read MoreIntroducing 2025, The Year of Connection
We believe that building connections will be essential in 2025. Join us as we explore how to create Strategic, Operational, and Human Connections throughout the year!
Read MoreThe Top XM Institute Content of 2024
In this blog post, we look back at the most popular pieces of content XM Institute published in 2024.
Read MoreBest of XM Institute Content: Q3 2024
In this blog post, we look back at the most popular pieces of content XM Institute published in Q3 of 2024.
Read MoreThe Five Levels of Technology Maturity for XM Programs
An XM Platform is a mission-critical technology to help organization’s navigate today’s challenging business environment. Here we explore how its capabilities evolve over time, progressing through five levels of Technology Maturity for an XM Program
Read MoreThe Technological Capabilities that Power an XM Platform
An XM Platform is a mission-critical technology to help organization’s navigate today’s challenging business environment. Here we explore the core capabilities and features an XM Platform needs to effectively scale and enable its XM practices.
Read MoreIntroducing the Four Technology Pillars of an Effective XM Platform
An XM Platform is a mission-critical technology to help organization’s navigate today’s challenging business environment. In this article, we introduce the four pillars of an effective XM Platform: Listening, Understand, Act, and Operate.
Read MoreXM Discussions: How the National Library of Medicine Uses Experimentation to Explore AI Applications
We examine NLM’s approach to AI, particularly how it has incentivized a culture of experimentation, where people test out AI solutions to uncover opportunities for accelerating and scaling their activities.
Read MoreBest of XM Institute Content: Q2 2024
In this blog post, we look back at the most popular pieces of content XM Institute published in Q2 of 2024.
Read MoreThe State of the XM Profession, 2024
We explore how XM practitioners perceive many different aspects of their chosen profession based on findings from our recent XM Professionals Study of 471 XM pros.
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