Experience Matters Blog

August 4, 2023

How XM-Centric Is Your Culture? Assess It.

Culture is one of the 3 pillars of a successful XM program. This post introduces an assessment you can use to evaluate your performance across the 4 attributes of an XM-centric culture: Purpose-Led, Human-Centric, Change-Minded, & Evidence-Based.

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August 24, 2022

Lessons From a B2B CX Leader on How to Build a Customer-Centric Culture

In this business-to-business (B2B) example, a customer experience (CX) leader built a customer-centric culture by focusing on how customers interact, making experiences understandable to stakeholders, and securing executive endorsements.

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July 27, 2022

Improving the Difficult Downsizing Experience

One of the measures that organizations may deploy when faced with uncertainty is downsizing, a difficult and emotionally taxing process that can have devastating impacts if not done properly. Here are some tips to ensure the most positive long-term outcomes.

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June 17, 2022

The ABCs of Employee Experience Action Planning and Six Roadblocks to Avoid

Activating frontline leaders to take action on experience insights is hard work. We offer a simple ABC framework to help managers respond in a way that is action-oriented, business-relevant, and conversation-based.

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April 20, 2021

Five Elements of Successful XM Ambassador Programs

A key element of XM governance is a network of internal advocates who work with the XM core team to evangelize XM and build critical grassroots support. We share how to harness these benefits by building a successful Ambassador program.

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March 16, 2021

Four Recommendations for a More Experience-Centric Culture

An organization’s progression toward becoming XM-centric is both enabled and hindered by its culture. This article presents simple and practical tips for XM professionals to navigate the culture they are operating within.

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June 4, 2020

Five Leadership Principles for Truly Driving More Diversity and Inclusion

How can organizations become more inclusive and diverse? This blog post introduces five principles leaders can follow to attack ongoing company biases and enact meaningful changes. It also offers advice on how to raise our collective humanity.

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April 14, 2020

Tapping into the Six Traits of Human Beings During a Crisis

How can organizations build deeper emotional ties with people during a crisis? This blog post describes how companies can address the shifting concerns of customers and employees by considering their needs across the Six Traits of Human Beings.

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February 21, 2020

The Two Ultimate Questions for XM Metrics

Organizations often overly focus on a metric’s exact number rather than on using it to drive meaningful action. This blog post introduces the two questions senior leaders should constantly ask to drive the right behaviors from metrics.

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November 18, 2019

Stop Employees from Asking for Good Ratings

Gaming is a common problem. It happens when an organization puts too much emphasis on specific measurements — at the expense of the overall XM program. This blog post covers five rules to stop employees from gaming the system.

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