Maturity assessments are critical for any XM professional. They provide insight into the strengths and weaknesses of XM programs and enable you to track progress to higher maturity levels. Additionally, maturity assessments build stakeholder alignment and help demonstrate the value of XM in order to gain buy-in and resources for ongoing improvements.
In this brief presentation, Moira Dorsey, XM Catalyst with XM Institute, shares five ways organizations can get the most from maturity assessments.
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